If the goal of evaluation is to improve career planning services, which type of evaluation should be utilized?

When the goal of evaluation is to enhance career planning services, formative evaluation is the most suitable choice. This type of evaluation focuses on the process of program development and implementation, allowing for continuous feedback and adjustments throughout the program's lifecycle. By constantly gathering information during the execution of career planning services, practitioners can identify what is working well and what areas require improvement.

Formative evaluation emphasizes understanding the needs of participants, making it possible to tailor services more effectively and address any gaps in the program promptly. This iterative approach allows for timely modifications based on real-time feedback, which ultimately leads to a more effective and responsive career planning service.

In contrast, summative evaluation tends to assess the outcomes of a program after its completion, which would not support ongoing improvements. Formal and informal evaluations refer more to the structured nature of the assessment process rather than its intent to foster continuous development. Therefore, formative evaluation stands out as the most effective method for improving career planning services in a dynamic and responsive way.